Noticed more hair than usual on your brush, pillow, and in the drain? Your first thought is probably "I'm going bald." Take a breath — in most cases, it's not that serious. Let's have an honest look at when shedding is normal, when it's a signal to pay attention, and what genuinely helps versus what just sounds good on the label.

How Much Shedding Is Normal
80–100 hairs a day is completely normal. Every hair follows a cycle: it grows for several years, then "rests" for around three months before falling out to make room for a new one. About a tenth of your hair is always in this resting phase — which is exactly what you find on your brush. Shedding itself is a healthy process, not a disaster.
It's worth taking notice if thinning becomes visible: your parting looks wider, your scalp shows through, your temples look thinner, or the shedding spikes suddenly and doesn't let up for more than two to three months.
Why Hair Sheds More Than Usual
- Nutritional deficiencies — low iron, vitamin D, zinc, or protein. Common in women, especially after restrictive diets.
- Hormones — postpartum, thyroid issues, coming off hormonal contraceptives.
- Stress and illness — intense stress or a fever can push a portion of hairs into the resting phase all at once; two to three months later they shed simultaneously. This is usually reversible.
- Seasonal shifts — a mild increase in autumn and spring is normal.
- Harsh hair care — tight hairstyles, aggressive shampoos, and frequent heat styling weaken and break hair.
- Hereditary thinning — covered in detail in our guide on types of alopecia.
On Iron — No Panic, No Myths
Iron deficiency is often cited as the main cause of hair loss in women. The science, however, is more cautious: some studies linked low ferritin to shedding, others found no clear connection. The right approach is to check your ferritin levels and address any deficiency if it's low — that's good for your overall wellbeing regardless — but don't treat iron as the only answer. Blood tests and a doctor come first; supplements come after.

Where Hair Care Actually Makes a Difference
A shampoo won't fix the root cause of hair loss — but a well-formulated routine does three important things: it gently cleanses the scalp without stripping it, supports scalp health, and strengthens the hair shaft so strands don't break along the length and can actually reach their full growth potential. What to look for:
- A mild base free of harsh sulfates — we covered why that matters in our article on sulfates.
- Caffeine — in laboratory studies it stimulated hair follicle growth; to be fair, a test tube isn't the same as a scalp, but that's exactly why caffeine is a go-to ingredient in shampoos for weakened hair.
- Niacinamide and Panthenol — support and soothe the scalp.
- Plant oils — such as rosemary, which in one six-month study showed results comparable to a pharmaceutical topical.
The Trichology Line by Cosmex
For weakened, shedding-prone hair, we created the Trichology line — a shampoo and treatment range made in-house in Almaty. The thinking behind it is straightforward: a gentle sulfate-free base to avoid irritating the scalp, plus a root-supporting active at a real working concentration — brown algae extract (Cystoseira). We won't promise it will "stop hair loss 100%" — honesty matters more to us than a bold claim. If you're experiencing significant shedding, see a trichologist and get your bloodwork done first; use this care line as support that gives your hair the conditions it needs to recover.
Formulations and pricing are in the Professional catalogue.
How to Use It So It Actually Works
- Wash your hair as needed with a gentle shampoo, massaging the scalp for 1–2 minutes — it cleanses and gently stimulates circulation at the same time.
- Keep heavy conditioners and masks away from the roots — apply to the lengths only.
- Be patient: hair grows slowly, and visible changes in density typically take 8–12 weeks of consistent care.
- Address any nutritional deficiencies based on your test results — often that's what makes the biggest difference.
If you want a deeper understanding of what's happening with your hair, read our guide on types of alopecia.










