Formula index · cool blonde
Anti-yellow — the Anti-Yellow line
Purple pigment neutralises yellow — colour physics, not magic.
In short
Brassiness in blonde, highlighted and grey hair is removed by purple pigment, which sits opposite yellow on the colour wheel. Use Anti-Yellow toning shampoo 1–2 times a week and leave it on for 3–5 minutes; on other days use a regular sulfate-free shampoo.
Brassiness in bleached and grey hair is neutralised optically by purple pigment. The Anti-Yellow line — toning shampoo, balm and mask — keeps a cool tone at home between salon visits.
Collagen
shampoo + conditioner + 17-in-1 spray
Sulfate-Free
10 997 ₸
KaspiHow to use purple shampoo
Apply to wet hair, lather and leave for 3–5 minutes, then rinse. Leave it too long and you may get a lilac tint; it washes out in 1–2 washes with a regular shampoo.
Frequently asked questions
How often should I use purple shampoo?+
1–2 times a week, alternating with a regular sulfate-free shampoo.
Does it work on grey hair?+
Yes — grey hair yellows too, and purple pigment restores a clean cool tone.
Also from Cosmex
In the Cosmex Lab journal